Current Openings

MARKETING MANAGER - NEILPRYDE WINDSURFING

Location: Spain/Barcelona

NeilPryde Windsurfing, the world's premiere windsurfing brand, is looking for an experienced Marketing Manager, who is passionate about the sport of windsurfing. Located in Barcelona, the Marketing Manager will assist the Brand Manager in planning and execution of brand marketing plans as well as develop and implement the marketing budget. The position will require preparation of marketing strategy, localizing tactical marketing executions, briefs for graphic/web teams and copywriting of press releases and other marketing content. The ideal candidate will have 7 years of experience in marketing, managing projects and teams, and possess very strong organization and coordination skills.

Role Specifications:

  • Develop and execute annual marketing plans and strategy in conjunction with the Brand Manager
  • Analyze market trends, conduct market research, study competition and recommend changes in the value proposition to identify market requirements for current and future products.
  • To be involved in early stages of range planning and product development to advise on commercial viability and marketability, and to ensure it is befitting of brand positioning and values
  • Manage the marketing critical path, synchronize global product launches. Be the key driver and contact with the Creative Agency.
  • Manage team riders, including contracts, their responsibilities to the brand, schedule, gear deliveries and promotional activities.  Plan and execute photo shoots as needed each year.
  • Develop marketing materials each season (ads, product Books, brochures, promo items and POS).
  • Oversee marketing support activities to distributors, including any support for local advertising, local teams and ensuring local marketing activities are in place and effective.
  • Synchronize global and local marketing plans with our own distribution companies and independents
  • Brief and manage the communications agency, web agency, external and internal creative staff
  • Carry out product sell-through and market analyses, and formulate tactical marketing accordingly
  • Take care of world-wide distributors' enquires and provide necessary support
  • Manage website content, product books, marketing materials, social media
  • Manage global public relations and advertising, including digital
  • Copywriting for press releases and other marketing content
  • Maintain and manage brand identity

Qualifications

  • At least 7 years of experience in a marketing role
  • Bachelor's degree in marketing, communications or a related qualification
  • Extensive experience of developing, maintaining and delivering on marketing strategies to meet brand and product objectives
  • A strong understanding of customer and market dynamics and requirements.
  • A proven ability to oversee all marketing, advertising and promotional staff and activities
  • Good knowledge of digital marketing and advertising platforms
  • Well organized with excellent coordination skills
  • Able to multi-task and handle different projects at the same time
  • Self-motivated, out-going, attention to detail and strong problem solving skills
  • Able to work under pressure, independently and with a strong sense of responsibility
  • Interest in sports, ideally water sports such as windsurfing, kitesurfing or surfing.
  • Native English speaker. Spoken Spanish, German or French is an added advantage.

Please email your CV and cover letter to:  This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Careers

Pryde Group is an international action sports group headquartered in Hong Kong. The Group comprises of manufacturing, brand and distribution business platforms and runs a portfolio of premium, high performance sports brands.

If you are interested in being part of our dynamic, international team, please send a cover letter and your resume to the Human Resources Manager at hr@pryde-group.com.